Give Your House A Break

— Hotel Tonight —
Give Your House A Break

During COVID, most advertisers sympathized with people stuck in their houses. For our HotelTonight campaign, we sympathized with houses stuck with their people.

COVID-19 took a huge toll on the travel industry. But in early 2021, it appeared travel would soon be safe again. In response, every travel brand from VRBO to Motel 6 fired up their advertising engines in unison. With soft, emotional messages that spoke to our collective need to roam free.

With HotelTonight, a brand that likes to have a little fun, we saw a huge opening. So with these quick-turn social videos, we zigged while the rest of the world zagged.

  • Video
  • Digital
  • Social

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