— Friday Beers —
Launch Campaign

Friday Beers began as a funny Instagram account for twenty-somethings in 2019. Since then, it has exploded across culture to become one of the fastest growing comedy companies in the world. With 20+ million followers, and the name Friday Beers, it seemed like a solid idea to launch an actual beer. Their challenge to us? Bring the voice of Friday Beers to a bigger and broader group of consumers. And along the way, make sure beer advertising will never be the same.